Fender
As everyone should know, the Stratocaster guitar is actually the guitar version of the Precision Bass, which came first. The big innovation on both was the extended upper horn, a necessity on a long-necked bass for balance and to bring the low frets within reach when the instrument is hanging on a strap. Not strictly needed on a guitar, but looks great, and back in the 1950s nothing had ever been seen like it. It was an instant hit.
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